Physical Distribution of Strabo Import and Export Incorporated
DOI:
https://doi.org/10.54536/ajmri.v5i3.7545Keywords:
Customer Satisfaction, Logistics, Order Processing, Physical Distribution, Supply ChainAbstract
This study aimed to solve the problem of the company which entails the effectiveness and efficiency of physical distribution issues. The physical distribution issues of Strabo Import and Export, Inc. have affected its reputation by becoming inefficient for distributing or delivering products to its customers. This study shall be anchored on Distribution Management focusing on the Information flow, Customer Service and Order-processing: Transportation and Delivery by Bert Rosenbloom (2016). Any logistics system consists of three basic components: Information flow, Customer Service and Order processing which includes transportation and Delivery. The quality of the physical distribution service industrial purchasers receive from suppliers has been shown to be an important consideration in industrial purchasing decisions. To better understand the criteria used to assess physical distribution service quality, the researcher examined the literature on physical distribution and service quality and surveyed purchasing managers. Based on the results of the literature reviews and survey, plus a two-step data gathering process, a valid and reliable measurement instrument for perceptions of physical distribution service quality (PSDQ) was developed and refined. Findings reveal that: (1) The overall Information Flow factor average was 2.91 and interpreted as Satisfied. The total factor average for Order Processing of Strabo Import and Export, Inc. was 2.44 and interpreted as Less Satisfied. The total average for Customer Service in terms of Scheduling was 2.51 and interpreted as Satisfied. The total average of Physical Distribution System as to Customer Service, mainly Transportation and Delivery, was 2.48 and interpreted as Less Satisfied. The study highlights the need for improved logistics coordination, resource allocation, and customer-oriented strategies. Considering the need to educate the employees and Sales Manager of the company, recommendations are offered to improve operational efficiency and customer satisfaction.
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