Environmental Sustainability Through Corporate Social Responsibility

Authors

  • Leoncio P. Olobia Leyte Normal University, Paterno Street, Tacloban City

DOI:

https://doi.org/10.54536/ajds.v1i2.1424

Keywords:

Corporate Responsibility Communication, CSR Communication of Starbucks, Management Theory, Social Demandingness Model, Stakeholder Analysis of Starbucks

Abstract

This paper pondered on the Corporate Social Responsibility (CSR) Communication of Starbucks Corporation. CSR integrates social and environmental responsibility of the company, anchored with Sustainable Development Goals (SDG) # 11 (Sustainable Cities and Communities) and # 12 (Responsible Consumption and Production). The purpose of this paper was to elucidate the company’s role in environmental preservation through a robust CSR Communication campaign, discussed and critiqued. The study utilized secondary sources for data gathering, analyzed and interpreted using critical analysis.The result of the paper revealed that Starbuck’s report can expand its sustainability efforts in the light of the company’s strong advocacy on climate change. In achieving corporate expansionism, the paper provides robust knowledge on resilience and preservation for a resilient community.

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References

Bruhn, S. (2012). Corporate social responsibility: A case study of Starbuck’s CSR Communication through its corporate website. Retrived form https://www.coursehero.com/file/52606868/Corporate-Social-Responsibility-A-case-study-of-Starbucks-CSR-communication-through-its-corporate-w/

Kapur, R. (2020). Corporate social responsibility. Retrived form https://www.researchgate.net/publication/338547662_Corporate_Social_Responsibility

Thompson, A. (2017). Starbucks coffee’s stakeholders: A CSR analysis. Retrived form https://panmore.com/starbucks-coffee-stakeholders-csr-analysis

Starbucks Makes Corporate Social Responsibility Report Public. (2008). Retrieved from https://www.qsrmagazine.com/news/starbucks-makes-corporate-social-responsibility-report-public

Analysis of Starbucks CSR performance for stakeholders. Retrieved from www.panmore.com

Starbucks Primary Stakeholders. (2019, Nov 27). Retrieved from https://paperap.com/paper-on-corporate-social-responsibility-and-starbucks-primary-stakeholders-1304/

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Published

2023-09-04

How to Cite

Olobia, L. P. (2023). Environmental Sustainability Through Corporate Social Responsibility. American Journal of Development Studies, 1(2), 1–4. https://doi.org/10.54536/ajds.v1i2.1424